What is motorcycling
While personal liberation certainly isn’t a new theme for Harley-Davidson advertising,
Droga5 brings a new level of surreal artistry to the theme.
While a detached voice pleads a rider to return to the digital matrix of complacency
Droga5 saves you from negativity in the final 10 seconds of this Harley Davidson ad.
Mitch Reames‘ review honors Droga5’s new work for their Harley Davidson account. The direction advertising has taken with its storytelling and emotionalizing has made a u-turn from supporting sales.