In need of advice

LEARNING TO UNDERSTAND MILLENNIALS

“If only a twentysomething mega-celebrity/style icon/trailblazing entrepreneur/regular person just like us would weigh in about our country’s current ideological crisis in a caption beneath a sexy yet tasteful selfie, then we would know how to feel about it all!” -Illustration: Lila Ash - Daily Cartoon - The New Yorker.
“If only a twentysomething mega-celebrity/style icon/trailblazing entrepreneur/regular person just like us would weigh in about our country’s current ideological crisis in a caption beneath a sexy yet tasteful selfie, then we would know how to feel about it all!

Illustration: Lila Ash, Daily Humor, The New Yorker

Spark Progress

“While others are busy deciding our future, we’re busy making our own.” Meet Raye, Feng, Ama, Paria & Lava – 5 progress-makers shaping the future of London.
spark progress

The campaign opener since it is W+K London‘s turn to work for Nike owned Converse, supports the London scene’s start-ups visibility.

Germany’s Rewe grocery chain begann to use a Start-Up tag to spark grocery shoppers attention to products by young founders. That’s a spur on access and it nicely contributes to get much needed self-actualization going.

Kärcher, Germany’s house and garden appliance with a WOM reputation any competitor can only dream of

59,80 € Window Vac 6

When German folks want to get something really clean, they say they want it to be “kärcher” instead of “clean”.

That is as good as a household brand reputation gets.

Alas, the most favorable you can say about their advertising would have to be: “It’s getting there.”

“Let me down slowly”. Your Sunday song.