Mummy, where do deep frozen fish come from?
Step aside mother. Leagas-Delaney chief creative Stefan Zschaler responds to the burning questions of the super consumer with a product development for Followfish.de. Get the tracking code form the package, insert it on the website, and your can track where exactly the fish you are eating comes from.
Stefan Zschaler and his team of creatives are transformative. Die Transformation of our Werbebranche is Job Nr. 1 in our post-digital age, according to patriarch Helmut Sendlmeier, CEO of McCann Worldgroup Germany. There is no time wasted with ideas for advertising, Stefan Zschaler advertises ideas rather.
Leagas Delaney is to succeed with having many tell the brand story and to continuously doing so not without surprise. A first step has been taken into to long tail marketing for what may once be known as masterpiece, once the bio brand has been established on the German market and Followfish has become a household brand for the entire family.
- Followfisch—brand website
- Followfish: True Taste, Tracking and Transparency—sustainability marketing
- Followfish uses tracking system—Organic market info
- Fish & More, Friedrichshafen—Kundenwebsite
- Legas Delaney Group—credentials
- Texter gesucht—Stefan Zschaler blog
bio brand bio fish deep fried fish Fish & More followfish Friedrichshafen Gareth Kay Helmut Sendlmeier ideas that do Leagas Delaney McCann Worldgroup Stefan Zschaler Superkonsument Trackingcode transformation tuna tunes