Godtfred Kirk Christiansen


80 years Lego history

Systematization gets the stone rolling.

Ole Kirk Christiansen (* April 7, 1891 in Filskov near Billund; † March 11, 1958) was a Danish carpenter and toy maker. Together with his son Godtfred, he founded the Lego business and invented the Lego brick.

It’s the story of a Danish founders family, told in an animated movie by San Francisco agency Pereira & O’Dell in celebration of the 80 years history of the Lego group.


Client: Lego Group
Agency: Pereira & O’Dell, San Francisco