Blood Advertising Fritz Cola campaign

Billboard riddle. Spoiler alert: Geistesblitz

 

 

Blood Advertising Fritz Cola campaign

Billboard riddle. Who knows?

 

 

Blood Advertising Fritz Cola campaign_3

Billboard riddle, who knows what it means?

 

 

For the love of print and the rare European ad agency struck by the idea of accepting the change in consumer behavior.

That said, when did the citizen become a consumer? And isn’t the consumer revolving back into a citizen as we speak?

The agency struck by such idea is Blood Actvertising in Hamburg. Nice website too. The product is Fritz Kola. A successful European Coca Cola competitor.

An idea that does (Gareth Kay) should people be amused and try solve the riddle.

Spoiler alert: The top billboard riddle’s solution spells: Geistesblitz. German word for the incident when struck by an idea.

 

 

Coke vs Kola with Stevia

Coke vs Kola with stevia

 

 

“Fritz-Kola extends their congratulations to Coca Cola on their groundbreaking innovation.”

Fritz-Kola’s headline for a previous print ad, with which Fritz-Kola® promptly responds to Coca Cola’s announcement of testing Coca Cola Life in Argentina.

 

 

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