Mophie and Deutsche re-create the apocalypse

What’s original advertising and does it matter? | Creativity Unbound

 

 

2015

The day starts normally and then: Disaster looms everywhere. Wild animals run loose. Cars crash. Spontaneous fires appear. First responders are out in force. Fish fall from the sky.

 

 

1999

The day starts normally and then: Disaster looms everywhere. Wild animals run loose. Cars crash. Spontaneous fires appear. First responders are out in force. No falling fish.