Victors & Spoils is an ad agency in Boulder, Colorado, well into their third year with new business model and a new location.
I occassionally endorse my 2 cents worth as long as a seemingly viable solution presents itself immediately and won’t cause an unproportional effort on my part. Lead by the brilliant John Winsor, V&S reflects the organisational structure of their clientel, thus ressembling a conventional, above the line ad agency.
With a difference, instead of an in-house creative department, on any given occasion and brief, V&S engages with a good amount of freelance designers, copywriters and strategists. Top contenders with a desire or need to compete with one another for their portfolio’s worth, receive sort of a pitch fee V&S throws in on their own risk. If your idea is chosen, you receive a greater portion of the won account, V&S gets to keep the client and produces the idea at their own merits. A procedure otherwise known as crowdsourcing.
With its #AgencyInsider series, The Denver Egotist curates images and insights of ad agencies and makes them available to you.
— Gareth Kay (@garethk) July 24, 2013
@jtwinsor #AgencyInsider copywriter crowdsourcing Denver Egotist designer Paul Talbot strategist V&S Victors & Spoils