The second-most shared website on the internet doesn’t belong to a heavily staffed blog or one of the old media giants.
Twenty Two Words has more articles shared on Facebook than Rolling Stone and Gawker combined.
It’s an aggregational site run by one man who’s fueled by coffee, Coors Light, and a desire to share the most awesome stuff he finds every day on the Web.
I try to manage the site so that on the whole it comes across sort of like a likable friend — intelligent but not superior, goofy but not inane, sentimental but not saccharine, and consistently interesting without being full of itself,
22 words Abraham Piper aggregational site Ned Hepburn one man show. Sarah Weber Second most shared site this month second most shared website