Your site is the most important space on the web.
Be sure it’s made sociable.
Alas, more than 99% of websites are useless.
They are not technically equipped to socialize.
They are as static as print.
If you achieve only one thing in 2012, have your site made sociable.
99% of websites are useless BBH LABS dynamic website easier done than said McCann and MRM Worldwide Mullen sociable sociable website static The web is what you make of it UX