Lincoln Motor Company

1961 Continental und heute

1961 Continental… and today

 

In our time, when people are grateful for simple solutions, concise answers and immediacy, Beck, Bowie, Lincoln town car and my entry are having a hard time

Lincoln’s new global chief Matt VanDyke explains why it is that Lincoln is now the Lincoln Motor Company. Learn more from Justin Berkowitz here. Why then did the Lincoln Motor Company make such an effort to have Beck sing Bowie. something not even the complex website has an answer for.

I am less puzzled, that the German advertising trade magazine WuV published an article about David Bowie’s online strategy for his new album, which I just can’t get my head around.

 

Beck’s interpretation of David Bowie’s “Sound and Vision.”

 

Join the Lincoln Motor Company for the launch of “Hallo Again”


Client: Lincoln
Agency: Hudson Rouge
Agency: Willo Perron & Associates
Production Company: @radical.media
Director: Chris Milk

 

 

Just as seemingly unrelated:

 

 

Sony Xperia Z


Client: Sony
Product: Xperia Z
Agency: McCann, London
Production Company: @radical.media
Director: Tarsem Singh

 

 

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