digital detox

 

 

digital detox

“Possibly the smartest chocolate bar in the world”

World-class ads made in Germany

 

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Client

Agency

Director

 

 

“Hello?” The boy holds a duplo bar to his ear mocking the people around him clinging on to their smart phones. He then looks at the girl and says “It’s for you”. He passes the chocolate bar on to her.

 

 

vignette

 

 

Incumbent agency Zum goldenen Hirschen claimed Duplo to be the longest praline in the world.

Now this digital detox ad appeared from fashionable Dojo agency in Berlin to denote Dupolo as the world’s smartest praline.

It’s unclear if Ferrero has moved its account from one to the other. Looks like Ferrero is testing the weight of the message.

 

 

digital detox

 

 

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