Down under adding up in youth marketing

The Motor Accident Commission (MAC) of South Australia has a connection going with young drivers down under. Lose your license and you’re screwed replaces the usual bad example approach with good humor. Nice ‘Lost Boy’ decal for you’re vehicles window too. Via ideabounty blog.

<em data-recalc-dims=MAC campaign South Australia” title=”screwed” width=”596″ height=”355″ class=”size-full wp-image-8347″ />

Young Drivers - Taxi, MAC campaign, South Australia

Lost Boy

Young Drivers - Mum, MAC campaign, South Australia




Share on StumbleUpon1Tweet about this on TwitterGoogle+0Digg thisShare on LinkedIn0Pin on Pinterest0Email to someoneShare on Facebook2