WOM

Capture the flag

July 23rd, 2014 No comments

 

 

Rick Bruner, Gothamist.

 

 

Tuesday morning the two white flags spotted atop the Brooklyn Bridge were captured, taken down and oddly folded as in a ceremony.

Their appearance caused speculations from a complete surrender to gentrification. From hipsters giving up, all the way to, Jaspar Jones has now gotten himself into trouble. Whatever. The original US flags are back in place.

 

 

Categories: Photography, shared, WOM

West’s marketing rant

July 8th, 2014 No comments

 

 

Kanye West 15 Minuten Rede in London.

 

 

E. Alex Jung and the good folks at Vulture, love Kanye West so much, they published a transscript in its entirety from last week. Like Jung, I am delighted by Kanye West.

 

 

Aunt Jemima Werbung. Quelle: http://blackamericaweb.com

 

 

He pulled the big switch for the black artist and moves black music away from a white perspective, Uncle Ben’s Rice, soul music and Aunt Jamima pancake flower, and lays it back in another supposedly white domain, that of interlectualism.
By doing so he is first to market with intellectual black music. White high-brow journalist celebrate Kanye West as if there were no black intellectuals.

These days, fellow American’s are discovering the great social media swindle and are publishing lists of the ten worst hippie start-Ups. Understandably, brands and businesses have long jumped the bandwagon with yesteryear’s promises in the newer context.

 

 

False

How silly that people are so attracted by the warm and fuzzy feeling and awkward promises, instead of relying on and demanding fact made available.

 

 

Tired and awkward promises in the early 21. century.

 

 

None corresponds to a healthy egoism. Neither what West is performing, nor what could be held against Nike, Louis Vuitton, Gucci or the German Commerzbank.

Businesses and politics are better of accepting, that what we think doesn’t change our doing – what we do changes our thinking. A reference I use often, it is of an advantage for both, businesses and politics. No free spirit would ever have the idea to ask for restriction, businesses and politics should be radically egotistical. Consumers and voters in turn should be ever more brutally egotistical.

  • I give up on my free time and sacrifice it to Facebook.
  • I give up on my free time, and wait for the traffic light to turn green, I sacrifice my time for being looked upon as a good neighbour.
  • I must be ready to negotiate most everything on the spot or I fall back on the overcome, dreadful ideologic arguments of yesteryear. German chancellor Merkel shines as she leans back and listens as top politicians negotiate up to the point when she can conclude the talk according to what she had in mind when entering the conversation. Ha. She exchanges balance of power with readiness to negotiate. West is falling back on what he shouldn’t be falling back on. And that is false.

    Read the transcript in full.

     

     

Ligne claire

July 2nd, 2014 No comments

 

 

Marvel's Captain America und Hergé's Tim

 

 

There is plenty of evidence that soccer really is becoming more popular stateside, year-round. A day before Belgium beat the US team 2 to 1, Henry D. Fetter wanted to know to what extent American interest in the tournament will survive the departure of the U.S. team?

Was it ever pleasure, exactly? Football is is a very painful sport to watch. It is all about anxiety, even when your team is up in the Champions League Final. It might still go wrong, any minute. Every World Cup is waiting for England (or Scotland, or whoever) to lose.

 

 

_____

Ligne claire is a claim by Hergé, the Belgium illustrator of Tintin’s adventures. It stands for clarity in cartoon drawing by using as few strokes as possible. Oh, and Brussels must be the capitol of comic art aside from being host for the European Union’s headquarters.

Auf englisch weiterlesen.

 

 

Categories: awe, transformative, tv, WOM, zeitgeist

Sorry, no more fraternising.

June 16th, 2014 No comments

 

 

TERMINUS

March 30th, 2014 No comments

 

 

Those who arrive, will survive. Terminus. The Walking Dead.

Those who arrive, will survive. Terminus. The Walking Dead.

 

 

Lower your weapons.
You will be met.
You have arrived at terminus.

The Walking Dead

 

It’s March 30th, my 58th birthday and there is evidence, that life goes on, me included now the opportunity arises, has become publicly available and all tools are in place.

Magnificent. Internal joy.

Thank you all for wishing me well and stunning gifts. However the excitement is not only due to my birthday, but the experience of basic innovation being introduced as a conclusion of the first 25 internet years. And not as you might fear of yet another asshole strategist knocking your door down with a sensational new buzzword or industry news of groundbreaking change breathing up your neck demanding you to change your ways.

Updates happen automatically and consistently without you taking note. Basic innovations are a rare breed and require tradition to have taken place.

What is happening right now, is the introduction of basic innovation of greater magnitude and a potential to change the balance of large companies and institutions with equal opportunity for small businesses and family businesses. How so?

It is this time, when proven and tried best business practices are consolidated and have begun to grow patina – new traditions become dependable and transform into a universal solution for politics, economics, society and education. In this order.

An ingenious solution with potential for improved equal opportunities, depending on what people want from their government.

Particularly suitably for Germany with its resettled service desert in digital and in respect of what Europe expects from Germany and for the Euro.

If thus the middle class should make up the economical backbone while large multi-national companies and record-breakers in exporting goods are meant, then I have a surprise for you.

The revival of the middle class and family owned businesses from own strength now that tested and tried tools are readily available from the shelves to any one at affordable cost.

In my life this is the fourth time, I start from scratch and the third time bottom up with no spare change in my pockets. The time it takes from pavement to penthouse has exponentially increased with age. Patience is a virtue and development your best friend.

On it goes without advertising and its often steep investment. People always find out about a product or service that doesn’t suck and spread the word.

Now you can go ahead and center all focus and resources on creating a product or service that won’t suck and take on your communication in-house. What mommy bloggers can do your company can do too. 25 years ago when the internet got started, Bill Bernbach famously said:

Word of mouth is the best medium of all.

quoted in Bill Bernbach Said (1989), DDB Needham Worldwide.

 

 

Plane disappearances.
A pointer to brief histories.

March 16th, 2014 No comments

 

 

A man writes a message for passengers of Malaysian Airline flight MH370 on a banner at Kuala Lumpur International airport Photograph: Mak Remissa/EPA

A man writes a message for passengers of Malaysian Airline flight MH370 on a banner at Kuala Lumpur International airport. Photograph: Mak Remissa/EPA.

 

 

dpa

 

 

Until Malaysia Airlines flight MH370 has been recovered and passengers have been brought home to their families, each report ads to the inconsolable burden and terrible torture for the families of the passengers.

The disappearance of Malaysian Airlines flight 370 is the most bizarre story in aviation history. Or is it?

Reports from the Guardian und Vokativ find that the records of the Aviation Safety Network show that 100 planes have been gone missing since 1944.

Read in full.

More on the history.

 

 

Categories: shared, WOM

I need to do everything in my power not to be poor

December 31st, 2013 No comments

 

 

Via mksim - via hangaround - via whitworthsocket

 

 

When mankind was known as cavemen, they became creative after a successful day of hunting. Having returned to the safety of the cave, and hunger has been satisfied, won insights during the day were processed with so-called cave paintings.

Known Paleolithic cave paintings did not contain ideas but reflections of made experiences during the day. Hence the 17,300 years old paintings primarely consisted of large animals to have lived in the area at the time.

Today the order is reversed.

To repel hunger and poverty, i.e. after you are done with school or to prevent poverty at old age, you must become creative.

Go identify weak products and services and beat them in the favour of the people with better usability and clearer communication.

Today a founder or small business owner engaged in social media who proves to be of continued value and relevance to a growing following, can outperform a big brand’s campaign launched on a big budget a couple years from now.

A robust self understanding remains a prerequisite.

The other great hint we get from Paleolithic cave paintings is one of the power of insights. No ideas were worth getting painted on cave walls only insights.

What is being shared on todays web are insights more than anything else, not ideas. By sharing valued insights your reputation grows as an entrepreneur. Leave ideas to comedians and ad agencies.

Read on (from where I got the headline from).

This brilliant slideshare provides you with a structured approach.

Reentering the work force after a extended period.

 

 

The Church of John F. Kennedy

November 22nd, 2013 No comments

 

 

jfk suhrkamp

“Efforts and courage are not enough without purpose and direction.”

 

Read on.

 

 

Categories: new advertising, shared, WOM

Banksy: “Sirens Of The Lambs“

October 15th, 2013 No comments

 

 

Banksy: 'Sirens of the lambs'

Bansky: “Sirens Of The Lambs“

 

 

Since compassion for animals is so intimately associated with goodness of character, it may be confidently asserted that whoever is cruel to animals cannot be a good man.

Arthur Schopenhauer (1788 – 1860)

 

Read on.

 

 

Categories: awe, shared, WOM

It’s over

June 7th, 2013 No comments

 

 



cozats.com

Via this isn’t happiness™ Pereski. Quelle..



Putin break up

Putin Trennung. Quelle.