This’ll look nice when its framed

April 20th, 2016 No comments





Unlike Banksy’s work, which can be discovered elsewhere on urban walls and objects, web content always gets displayed within the frame of a physical device. Be it your cell phone, your tablet or your desktop monitor.

Web designers have come to accept that adding frames to their website design is a notorious redundant and silly act. Digital content by default lives on displays framed by physical devices.



Source Apple and Forrester

Looks and feels

Source Apple


Looks and feels

Source Forrester Research


Even with frames removed from site design, navigation bars, header background images and boxed elements now contribute to cluttered web design.



Should you, as a designer want to do some good, try focus on content and its context. Add white space, and match the brand’s character and behavior with a distinctive, fitting webfont. Toss aside most everything else.






Working not Working special One Pager

March 27th, 2016 Comments off



Illustration by WNW Member #5094 Jonathan Calugi





Working not Working
special One Pager

Working not working” is an invite-only community of the best talent in the creative industry. Not a recruiter, much rather an un-recruter. Understandably, everyone claims to be a disruptor these days. It is the dominant success factor, today’s most successful brands have in common.

A One Pager asking your attention with the introduction of a half-automatic service. Members wanted.
Perfect use of a One Pager.


One Pager

One Pager

Visit website


Illustration by WNW member #5094 Jonathan Calugi


25 Songs that tell us where music is going

March 12th, 2016 Comments off



Caroline Shaw photo by Richard Burbridge for The New York Times

Caroline Shaw. Photo by
Richard Burbridge for The New York Times



NYTimes Magazine


Where music is going.
“Sorry” by Justin Bieber, “Say No To This” by The ‘Hamilton’ Cast, “I Watched The Film The Song Remains The Same” by Sun Kil Moon, “Get Away” by Syd Tha Kyd & The Internet, “One Sunday Morning” by Wilco, “’06” by Vince Staples, “Hurtin’ (On The Bottle)” by Margo Price, “John Cougar, John Deere, John 3:16.” by Matt Chamberlain, “Consideration” by Rihanna, “Blue Boy” by Mac Demarco, “Marvin Gaye” by Charlie Puth, “The Blacker The Berry” by Kendrick Lamar, “Early” by Run The Jewels, “The Colours Of Life” by CFCF,
“Hymn For The Weekend” by Coldplay, “Trap Queen” by Fetty Wap, “Hello” by Lionel Richie, “Untitled” By Pharrell & J Balvin, “Partita For Eight Voices” by Caroline Shaw, “El Taxi” by Pitbull, “Really Love” by D’angelo, “Weh Dem Feel Like” by Vybz Kartel, “Stressed Out” by Twenty One Pilots, “Sunday Candy” by Chance The Rapper, “Habibi” By Azis, “Blackstar” By David Bowie.

With contributions by Nitsuh Abebe, Mary H.K. Choi, Wesley Morris, Sam Hockley-Smith, Jenna Wortham, George Saunders, Jace Clayton, Carlo Rotella, Jeff Himmelman, Doreen St. Félix, John Wray, Jia Tolentino, Marlon James, Bijan Stephen, Max Read, Jeremy Gordon, Jamie Lauren Keiles, Jody Rosen, Mark Levine, Julianne Escobedo Shepherd, Amanda Petrusich, Miriam Markowitz, Jayson Greene, Jazmine Hughes, Mac Mcclelland and Will Hermes.


Best practice one pager

One Pager


Good work by NYT Magazine with a one page website, serving up best practice for the design community and typographers. A sound ‘n’ sweet reading experience for visitors. Do go there:ExperienceA One-Time Spectacular


where music is going



BMW Group sports new website

March 7th, 2016 Comments off



Everything gets a redesign



BMWGroup.com - Teslamotors.com

BMWGroup.com       –       Teslamotors.com



BMW has just launched their new corporate site to celebrate the next 100 years.Launch site

Sheer Driving Pleasure

BMW’s famous claim always meant to address the act of getting behind the steering wheel on your own.

Sheer driving pleasure on autopilot is what Tesla’s site demonstrates, if you ask me. The BMW clubs in America do a much better job at celebrating 100 years of BMW.






A social platform for your neighborhood only

February 23rd, 2016 Comments off


A welcome Facebook alternative from Germany






Foto: Lukas Barth for the Süddeutsche Papers



A social network, where you exclusively get to see what your neighbors have to say

Im contrast to dominant social networks there’s no advertising. The platform aims to score with strict privacy measures and data security.

A formidable approach by Christian Vollmann to offer a platform dedicated to your immediate neighbourhood and only that.

This may contribute to proper behavior amongst its users and avoid the misconduct and bad behavior demonstrated on popular social platforms. You wouldn’t want to blackmail a person you will run into the next day, would you? Nebenan.de (next-door.de) is a great title and a fabulous idea, which may succeed when extended to all of Europe.

Features such as optional cross-connections by permission from one neighbourhood to another may help in the process.


neighbourhood only


Visit site



The real one pager

February 22nd, 2016 Comments off



Aegir hand-coded one pager

Aegir hand-coded one pager




Product panel in checkerboard style



Product panel in checkerboard style

Product panel in checkerboard style



Desktop Begrüßungsseite

Desktop landing page



“Aegir Project”

responsive one pager

One pager






Aegir Brewery, Capetown, South Africa

Rob Hope

hand coded one page website


Aegier Papyrusrolle


Best practice
one pager








What is a one pager?

A one pager is a website that sports a single column page only, ideally with no navigation.

The Munich philosopher, Thomas Palzer1, has welcomed one pagers as a continuum of the archaic papyrus role. A modern solution for distributing digital content.


What good is a one pager?

Businesses get to the point sooner and what could be the point if not a transaction? One pagers help support the purpose driven nature of the web more effectively. Also by accepting and respecting the visitors limited time and energy.

The site operators energy is focused on content and communication.



Why would that be important?

Both, site operators and visitors have a limited amount of time and energy available for each day. During the course of the day, time and energy are on the decline. An important factor for designers to consider.

A one pager is responsive toward the needs of the visitor. Not only in the technical sense of responsiveness, but by way of its human equivalence.

real one pager






More attention
on less (things)




real one pager



Munich’s UnConference on Design & Ethics

February 22nd, 2016 Comments off




MCBW LECTURES | DesignBetter: UnConference on Design & Ethics




Wednessday, February 24, 2016
Old Congress Hall, Munich ← Google directions
1pm to 6pm

Does a ‘design ethic’ exist at all? How can we promote ethics in design?

own this print

design ethics


A classic new website for Bavaria’s federal tv station

February 16th, 2016 Comments off



Neue BR-Klassik.de

New BR-Klassik.de site is online



Klar, sauber, übersichtlich

Clean classic with a structure accepting a global standard.



Structure, white space, conventional typography, restraint, a hamburger menu, all accepting an intl. web standard, make for inviting responsiveness toward the visitor

Bavarian TV has long caught up with a much earned reputation the British Broadcasting so deserves. In Germany, TV is the transformer, the web sucks. With BR-Klassik.de a site was launched, one need not be ashamed of. Shame on you though, for the colon in the URL.



Visit website



Missing embed from official media websites

Missing embed from official media websitesn



Vorbildliche Einbindungsmöglcihekit bei TED

best practice sharing functionality by TED



BR-Klassik.de offers an elegant user experience it is not yet efficient with

The most infantile longing for sharing is being ignored by all official German media websites. The glue the web owes its success to —that which keeps huge crowds stick together, is being ignored.



The promise is proximity1
The motivation is sharing
The gain is acknowledgment



Websites of the German media all have in common, that the visitor can’t share its content such as videos, infographics. Thus the inherent sharing and communication abilities are disabled, much to their own disadvantage. Word of mouth is defunct.




I can’t embed the intended video “On a search for a warm sound” by Sol Gabetta. So here is our guest: Sol Gabetta, Cellist | Talking Germany, from another source.





Everything gets a remake…

February 4th, 2016 Comments off



Faster Company.
Kill, kill, kill!

Foto: Everett Collection via Shutterstock und FastCoDesign



…and neglect

My initial experience with FastCompany’s website remake was, that I could no longer find the article, I referenced in yesterday’s blog post.

We owe it to theme and template based design, and the impeccable, universal design standards of Medium, to be blessed with something close to a global web standard. It allowed us to be delighted by efficiency and elegance when working the web.

Okay web pages have become as good as okay print magazine pages.

Recently structures, organic order and reliable functionalities are in decline. Of all things, FastCompany made a first step toward negligence with their wild design remake.

Nothing wrong with the articles. You lost me on the initial page neglecting any sense of overview or orientation.

The homepage is a mess.

Read in full on Medium



Hands off design

January 20th, 2016 Comments off



sluggoleaks ©Bernie Bushmiller

sluggoleaks ©Bernie Bushmiller



With mobile first being the dominant directive, you designers can bang your heads at a myriad of much needed usability issues, but you got to leave the format design at where it is.

Making it easy on the thumb, all content drops down in an endless single column. My philosopher friend Thomas Palzer welcomes back the papyrus role.



Walk like an Agyptian

Walk like an Agyptian



Welcome back the papyrus role

Early 1990, Chan Suh and Kyle Shannon ran a breakthrough website out of New York, with centered content in a single endless column. They then moved on to incorporate agency.com, which was purchased by Omnicom Group and renamed designory.

Alas, I can’t recall the name of that website, but I can fondly recall, how Kyle walked me through his agency shortly after aquiring the office space.

Archaic stuff has a way to come back, think of archaic UNIX powering Linux and OS X. Even with print design back at art school, I was consumed with the notion, that ad design left the designer only one choice, that of having the headline above or below the key visual. And of course there could only be one image.

With the American mind of an American raised abroad, the headline had to remain underneath the image (Europeans prefer the headline on top of the image —Eurotrash if you ask me…).

The automotive industry was right all along to make use of one generic headline for all model launches across all brands: “INTRODUCING THE NEW …”.

The visionary designer in the new world is on the look-out for whatever works and inherits general application. Templates of all kinds and sorts. Theme based, off the shelf CMS, coloring books for grown-ups. What have you. One for all solutions to have fun with on the way to world domination.