Best practice of a creative studio with a business model of creating new meaning for brands. Content for clients not advertisement.
Brilliant the parallax handling of the precarious menu bar (which we’d like to eliminate altogether) on their reference site that manages to reflect the all day every day mastering of creating meaningful content without much explanation and promises.
53 is an outstanding software company lead by CEO Georg Petschnigg with offices in Seattle, Oregon and New York, New York.
53 is developing a creativity eco-system for the increasingly mobile world without loosing sight on details. An idea that does by which the consumer or user is helped with strengthening reach, exposure and efficiency in an environment dominated by mobility, accessibility, speed and participation.
Mit Paper and Pencil the cartoon artist brings his ideas to paper = iPad from within any conceivable situation or location and share her work instantaneously. Every handle along the way has been made intuitive and within reach of a fingertip.
Indirect support for the Carey Foundation’s mission to provide financial support to women diagnosed with breast cancer, survivors, and their family members comes from abroad.
With the launch of a national campaign, the German Telekom and Hamburg’s DDB Tribal aim at picking up on the viral success with their discovery of tenor Paul Potts from five years ago.
Pink is the new black
Incidentally German fashion designer Wolfgang Joop claimed on German television yesterday, that pink is the new black, indicating that anomaly is the new normal.
I really want to know what exactly is normal today?
Normal is the characteristic to be regarded as common, usual.
Today it seems common practice to combine business with social goodness when campaigning.
To reach business goals with aid of organised social goodness is regarded as normal and best practice by trusted brands. Next up are lesser known brands inverting the process by placing the product behind the message of social goodness. My topic for tomorrow’s entry.
From adored busyness in the Old World (Alfonso Cevola) to global busyness in the metros of the new world.
Tell me the cost of life on earth. Lit Motors has the answer. $24,000 USD. Once a good number of those doing well have made their reservations for the elegant C1 model, Lit Motors founder Daniel Kim may find a way to reduce the cost of the cargo scooter to the availabity of family- and small sized businesses. Small retailers make for critical mass in the emerging markets.
Domino effekt: Transforming the Old World to the new world has become visible, hence graspable.
The world can exhale. Once the majority of emerging markets, in particular the Chinese population can keep with old habits on a Lit Cargo Scooter, the CO₂ mischief will have been removed from the face of the earth.
For once it will take more than a perfect product, a Kickstarter campaign and the accompanying mouthful of WOM to rid the earth from CO2₂ mischief – Lit Motors may want to consider the spin doctors at Victors & Spoils and get in touch with John Winsor.