#NEWCOPS, New Zealand police

Machen Sie den ersten Schritt und besuchen newcops.co.nz

How do you reach a broad cross-section of potential police recruits? With an entertaining video that features a broad cross-section of police spokespeople.

Ogilvy did just that for New Zealand Police, and saw a surge of surge of new applicants.


Read in fullby Tim Nudd



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