McCANN clocks in as best and at No. 9 in Adweek’s list of 10 best ads of 2017

Wordless performance: Janet Leigh und George Clooney in Nespresso's “Coming Home” commercial

Wordless performance: Janet Leigh und George Clooney
in Nespresso’s “Coming Home” commercial

Welcome to the machine

The year of living fearlessly. How the McCANN machine roared back in 2017:

As the one of the large network agencies (aside from BBDO), the work of McCANN, was enlisted on Adweek’s 10 best ads of 201. McCANN delivers the best ad and the ninth best tvc of 2017.

Best ad for the fearless girl.
George Clooney for Nespresso settles for № 9.

You’ll find the film for one of your Sunday Songs published here on second place: Logic “1-800-273-8255”.

Read in fullby Tim Nudd



What are you dreaming of?

Saxony tourism advertising

“Ticket to ride”,
sweet DIY detail from the tourism promotion for former East-German Saxony.

“Ticket to ride”,
sweet DIY detail from the ad for former East-German Saxony.

Current winter campaign Saxony’s tourism board.


Lily (Rosalie Neumeister) is leaving home in the holiday rush. She takes the train on her own to castle Moritzburg where she goes ice scating and gets to see the winter exhibition “Three hazelnuts for Mud Ella” (three wishes for Cinderella) currently taking place. The folk tale embodying a myth-element of unjust oppression and triumphant reward, famously known or experienced as Cinderella story.

A story of curiously strong relevance around the world and just right in the admonition to reflection, approaching Christmas.



DiNozzo says

Anthony DiNozzo (Michael Weatherly)

Anthony DiNozzo (Michael Weatherly)


“I am the American dream”



600 percent more candidates for New Zealand police department

#NEWCOPS, New Zealand police

Machen Sie den ersten Schritt und besuchen

How do you reach a broad cross-section of potential police recruits? With an entertaining video that features a broad cross-section of police spokespeople.

Ogilvy did just that for New Zealand Police, and saw a surge of surge of new applicants.


Read in fullby Tim Nudd