Katjes “veggie wine gum”-campaign results in a shitstorm. It calms down after 3 days. Something we learn in a German language interview with Martin Pross from ad agency antoni. “They want us to falter”.
In a dispute over prices, Germany’s largest supermarket chain Edeka is leading a wider charge in the European retail industry against Nestlé, the newspaper “Sueddeutsche Zeitung” (SZ) reported on Monday.
Every now and then major brands disappear from the shelves and become available again after a couple weeks.
Getränke Grözinger, a small local foodshop joined the boycott but for ethnic reasons and landed a viral hit.
Putting the pressure on
Rewe with gains in consumer confidence has demonstrated a profitable brand experiment for large trading companys to follow. What creative ideas put in physical reach of consumers hands can achieve. An idea that does, as Gareth Kay has nailed it.
Speak english and boost your career
Babbel invites you people to learn a foreign language without being pushy—offering entertainment instead.
An entertaining, more so exciting aspect mixes in—should you be up for it.
The negotiations with Merkel and Macron on the future of Europe I believe, offers an opportunity to make up for digital sluggishness and counteract thus possible, future imminent, economic decline.
For Germany (8 years of continued growth) in the merger with Macron’s France it’s no utopia, but a real possibility with determination and setting an uncomplicated course. Even when imposed by state law, which Germany is capable of with its law abiding citizens.
Unlike a statement by Ralph Dommermuth, published on February 3 by German newsmagazine Focus, statistics support the idea that , 511,81 Mio Europeans can make up to the lead and 25 years of advance in digital technology of 325,44 Millionen Amerikanern.
Keep in mind that Germany has more than once proven an enormous bounce back quality once everything is lost. Think of the two world wars.